New signs, which encourage people to walk between Colchester rail station and Colchester Hospital, have been installed.
The three-metre obelisk-style signs are outside the station’s northside forecourt and the main hospital entrance. They feature a ‘walker’ graphic, designed by former Colchester Institute student, Bayley Lempriere.
Brydie Murphy, travel plan co-ordinator for ESNEFT (centre) with Julian Read, Head of Content at KAT Marketing and Jane Thompson from Colchester City Council.
They are designed to be seen from a distance and have been funded by Greater Anglia’s Customer and Community Improvement Fund, which promotes walking as a convenient, healthy and sustainable travel option.
We have more than 660,000 patient visits to Colchester Hospital a year, excluding relatives and friends accompanying patients, while we currently employ about 5,900 staff.
Additional wayfinding posters in the station’s pedestrian subway, cover the wall and show the public which exit to take for the hospital.
Signage along the walking route is set to be improved to reassure people on foot that they are on the right route.
Mark Hunter, ESNEFT’s Assistant Director of Estates and Facilities, said: “This is a great example of partnership working and the new wayfinding will make it much easier for anyone walking to the hospital.”
Scott Dolling, partnership manager at Greater Anglia, said: “We are proud to support this project, which makes it easier and more appealing for people to choose sustainable travel.
Former Colchester Institute student, Bayley Lempriere, with his design.
“Clear, creative signage like this not only helps people find their way – it also encourages walking as a healthy and environmentally friendly option for those visiting the hospital from the station.”
Andrea Luxford-Vaughan, councillor responsible for planning and sustainable development at Colchester Council, said: “This wayfinding initiative is a fantastic example of how we can support active travel and make sustainable transport more accessible for everyone.”
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